Trending in Lingerie: What’s Hot Now

by R. Carnavale | November 22nd, 2013 | Current Trends, Women's Fashion

braThe #1 take-home message from last week’s Victoria’s Secret Fashion Show is “British, pop culture and sex appeal.” That’s right — it’s time to have some fun with your intimate apparel. This season’s trends call for the outrageous (as evidenced by the show featuring Taylor Swift decked out in a Union Jack outfit singing My Songs Know What You Did in the Dark). Even if the $10 million fantasy bra made with 18-karat gold, rubies, diamond and sapphires isn’t on your shopping list this year, you can still let your imagination run wild and buy youthful, sporty, sexy lingerie filled with over-sized smiley faces and heart-shaped balloon wings like Victoria’s Secret PINK brand intimates. If you want to be in style underneath it all this season, be sure to check out some of these more inspirational trends in women’s lingerie:

Style & Fabrics


    • Jewel-toned colors like ruby red and sapphire blue, cobalt blue, deep magenta, electric yellow, royal purple, bright coral, and classic red (Be sure to check out the Bali line at Kohl’s and the selection at Soma for beautiful, jewel-toned bras.)
    • Traditional colors like black and white
    • Delicate, powdery colors with a hint of decadence (American Eagle Outfitter’s Bridget bras)



    • Underwear that says “healthy and sexy” — hipsters and boyshorts (The SO® brand at Kohl’s features boyshorts and hipsters in bright, bold colors with big prints and eye-catching words like “CHEERS,” “LOVE,” and “LOVELY GIRL” on the backside.)
    • Granny pants
    • Classic bikini cut underwear



Pssst…coming in Spring/Summer 2014: Soda shop colors in a retro palette — bright and bold, with a delightful tropical feel.

(Photo courtesy of Justyna Furmanczyk)

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